Talented, results-producing Marketing Professional
Loves facing new challenges that require problem solving, divergent thinking, using skills in the areas of people, communication, brand management, market research, strategic planning and marketing strategies in support of business goals and objectives.
Solid leadership skills;
Able to build and guide top-performing marketing/sales teams.
Marketing Executive: Jan 2006 – Present
Claris Life Sciences: Ahmedabad.
Define strategy for and develop, execute, and manage comprehensive marketing plan encompassing integrated marketing initiatives designed to penetrate and grow targeted markets. Communicate with customers, management, and internal departments, to coordinate overall marketing effort in accordance with corporate goals. Plan and carry out regional market research and analyses. Play integral role in product development activities.
Lead and direct forward-thinking marketing team.
Selected Contribution:
Successfully defining the marketing strategies & generation of innovative ideas.
Planning and carrying out regional market research and analyses.
Data Verifier [Supervisor]: Nov 2002 – Aug 2004.
AC Nielsen ORG Marg: Ahmedabad/Baroda.
Organizing & collection of the data/information from the field. Communicating with the management, respondents & the field staff. Preparing the field budget. Lead and direct the actions of the field staff.
Selected Contribution:
Successfully maintained and increased Field base by designing and implementing focused strategic.
Some of the major project include: Census, Exit Poll, JD Power, etc., Conducted Customized Research, Panel Research and Social Research.
Grant Project: In depth study of Air conditioner Industry, primary research was focused on Ahmedabad and Baroda District.
Summer Project: “Sales Satisfaction Index” done at AC Nielsen ORG Marg on Toyota and Mahindra Vehicles in Baroda District. The duration for the project was 2 months.
Summer Project was selected in top 20 projects of India, in National competition “Prakalp 2005” held at IPS, Indore & “State competition “Pratibha 2005” held at VM Patel, Mehsana.
Live Project done on Viewer Ship of Television Channel at Ahmedabad for Zee TV.
